Copy Letter

Write a 5paragraph sales letter for a product of your choice, either real or imaginary?

Everywhere you go you see advertising in writing. Imagine it is your job to persuade people to buy your product by writing sales letters. Write a five-paragraph sales letter for a product of your choice, either real or imaginary. Remember, to use the persuasive literary techniques to support your position and motivate your reader to buy! SOMEONE HELPME TO DO THIS ESSAY I HAVE NO IDEA WHAT TO WRITE ABOUT OR HOW TO DO IT

Public Comments

1. Pick a product you know well. Start with the emotional or cognitive benefits (not features). How does the product make you feel? To capture the reader's attention, start with something warm (so it feels personalized). Identify with them (so you're a peer not a vendor) and don't introduce the solution yet... maybe just explain problem you solve. Then begin to describe the solution focusing not on its utility but on the unmet need it satisfies. Use vivid words and adjectives... evoke emotion. Don't over promise, though. In fact, say something about what your product can't do (to establish credibility). Finally, add some testimonials on how your product/service has helped other people in their same situation. Close with a "what's the best way to reach you for 15 minutes on the phone?" or some direct call-to-action.